Once upon a time, marketing was all about storytelling. That’s still important — but any good story needs strong characters who have interesting things to say, and that is the role of thought leadership.Before we had direct channels like the AppExchange blog, social media, LinkedIn, and so on, executives were remote figures. You couldn’t reach out to them — you didn’t expect to … [Read more...] about Thought Leadership Isn’t an Ego Trip
Blogs
J.’s Ultimate 2021 Big Picture Playlist
Being a Salesforce Admin requires a unique set of skills. As time passes, more and more features and functionality are released, and because the Salesforce Platform is so flexible, you may find yourself supporting business processes that don’t fit neatly with concepts like sales and service. Perhaps you find yourself supporting new business processes like revenue operations, … [Read more...] about J.’s Ultimate 2021 Big Picture Playlist
Tips From a Trailblazer: How To Build A Successful Product
From playing in a high school jazz band to designing websites and discovering a passion for product design, Matt Fairhurst’s entrepreneurial journey has been an unconventional one. Since launching his startup eight years ago, there have been many turning points and challenges along the way, requiring the resilience and ability to adapt to succeed.Now the co-founder and CEO of … [Read more...] about Tips From a Trailblazer: How To Build A Successful Product
Admin Identity with LeeAnne Rimel and J. Steadman
On this episode of the Salesforce Admins Podcast, we bring on Principal Admin Evangelist LeeAnne Rimel and Lead Admin Evangelist J. Steadman to discuss identifying as a Salesforce Admin. You should subscribe for the full episode, but here are a few takeaways from our conversation with LeeAnne Rimel and J. Steadman. Becoming a Salesforce Admin The title of Salesforce Admin can … [Read more...] about Admin Identity with LeeAnne Rimel and J. Steadman
Expert Corner: Get Started with Incident Management with Product Manager Ruchi Kumar
“Expert Corner” is an interactive video series made for our #AwesomeAdmin community. Each episode features Salesforce Product Managers and experts sharing new and upcoming features and functionality for admins. Join us for an “Expert Corner” chat with Senior Manager of Product Management, Ruchi Kumar. We’ll be discussing how admins can get started with the new Salesforce … [Read more...] about Expert Corner: Get Started with Incident Management with Product Manager Ruchi Kumar