Picture it: You’re standing in front of an arcade crane game, only a few quarters in your hand. With limited resources, you need a strategy that balances risks and odds. Do you go after the easy-grab item, or do you try your hand at the one you really want? Almost no one else has succeeded at getting it. And just imagine the reputation that comes with the golden grab: Arcane … [Read more...] about The Secret of Successful Account-Based Selling? Going After the Big Fish
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How Much Will Your Reps Make? Everything You Need to Know About On-Target Earnings (OTE)
Imagine this. It’s nearing the end of Q4, and your team has met their sales quotas — maybe even exceeded them. Each one of your reps has consistently demonstrated product knowledge in meetings and built strong relationships with clients, leading 100% of your customer base to renew their contracts. By all accounts, your team’s performance meets (even exceeds) your expectations. … [Read more...] about How Much Will Your Reps Make? Everything You Need to Know About On-Target Earnings (OTE)
How To Get Started With Email Segmentation
Personalize, personalize, personalize. We all know it’s the key to great email marketing, but it’s one thing to know it and another to do it. That’s where email segmentation comes in. By grouping your email list properly, you set yourself up for targeting the right people with the right content. But what exactly is segmentation in practice, and how do you make sure you’re … [Read more...] about How To Get Started With Email Segmentation
How to Use Clawback Clauses in Your Sales Comp Strategy
Designing sales compensation plans is a delicate balancing act. An effective comp plan simultaneously incentivizes sales performance and protects the company against financial crisis. These competing priorities lead many organizations to implement one of the most consequential — and sometimes controversial — provisions you’ll find in a compensation plan: the clawback clause. In … [Read more...] about How to Use Clawback Clauses in Your Sales Comp Strategy
How to Negotiate Your Next Sales Contract: 9 Tips for Success
To successfully negotiate a contract in today’s sales climate, you need to prioritize relationship building over persuasion, practice active listening, and empathize with your customers’ challenges. If you’re wondering what that means in practice, you’re in the right place to learn. We’ll explore practical tips and strategies to help you navigate the negotiation process … [Read more...] about How to Negotiate Your Next Sales Contract: 9 Tips for Success