Blogs

Business success depends on having the right information at the right time. The stakes are even higher with artificial intelligence spurring an unprecedented need for businesses to have access to quality, trusted information. In fact, 92% of analytics and IT decision-makers say trustworthy data is needed more than ever. To meet this demand, leaders need to empower everyone to … [Read more...] about 94% of Leaders Want More Valuable Data – Here’s How To Get It

The world of enterprise sales (or “complex sales”) is a good place to be — bigger playing field, bigger impact, bigger revenue, and exciting challenges. But it can be hard to know where to begin. Ask an enterprise sales rep what they’re selling at the start of the enterprise sales process, and you might hear: “I don’t know yet.” That’s because enterprise sales is not about … [Read more...] about The Complete Guide to Enterprise Sales

Traditional online marketing techniques such as paid digital advertising work, but advertising costs have left small businesses struggling to compete. An effective alternative to paid advertising is search engine optimization (SEO), which allows your small business to stay competitive and keep costs relatively low. All it takes are the seeds of a robust strategy, a bit of hard … [Read more...] about 5 Tips to Maximize Your Small Business SEO

This blog post was written by myself and Tom Bassett and is an abbreviated version of the presentation we delivered at Dreamforce ’23, where we explored how you can prepare your Salesforce org for the artificial intelligence (AI) revolution. We invite you to read this post, which outlines the key steps you can take, but we also encourage you to watch our full presentation in … [Read more...] about How to Prepare Your Org for an AI-Driven Future

We are at an inflection point in the history of application development. Game-changing innovations in AI are transforming the way we build apps, enabling us to create experiences that were previously unimaginable. This is reminiscent of the shift from mainframe to client/server applications, and later from client/server to internet applications. In both cases, the new … [Read more...] about How Generative AI is Revolutionizing Application Development