Blogs

Another year, another World Tour New York! It’s been a wonderful experience for our community to come together and learn about the latest marketing innovations, with a particular focus on what’s next in first-party advertising. Here’s the scoop on our latest releases and updates — and what they can do for your business. Companies are now prioritizing first-party customer data … [Read more...] about 4 Ways New Data Cloud Features Help You Personalize Ads

Today on the Salesforce Admins Podcast, we talk to David Giller, CEO of Brainiate. Join us as we chat about project management and how to push back with positivity. You should subscribe for the full episode, but here are a few takeaways from our conversation with David Giller. Why admins need project management skills It takes a lot of energy to keep up with everything going on … [Read more...] about Effective Project Management with David Giller

You think you know what a cybersecurity expert looks like. Hollywood and popular culture have painted a picture of a hoodie-wearing hacker (unauthorized party), or a tech-savvy savant. However, that stereotype fails to recognize the vast diversity of roles within the cybersecurity career landscape. Cybersecurity isn’t a single division at a company or a technical role. … [Read more...] about Could Your Business Experience Be the Key To a Thriving Cybersecurity Career?

Which Salesforce exam should I take next?Where should I take my next exam?How should I prepare for my next Salesforce exam?🔥Hot Tip : How should I tackle the exam itself?Pass or fail — we always learn Since beginning my Salesforce journey in 2012, I’ve sat for many Salesforce exams and earned 20 Salesforce certifications. I’m now a Certified Instructor! Along the way, I’ve … [Read more...] about Your Next Salesforce Exam: 5 Key Tips

As more generative AI innovations become available, the question of what’s trustworthy becomes more acute. Salesforce Research & Insights recently conducted research that shows AI is more trusted and desirable when humans work in tandem with AI. The team collected more than 1,000 generative AI use cases at Dreamforce and hosted deep-dive conversations with 30 Salesforce buyers, … [Read more...] about Building Trust in AI Needs a Human Touch