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Figuring out the right way to price your products can be tricky. Whether you’re selling software or designer handbags, your pricing strategy has a big impact on your sales success. There are a lot of ways to go about it, but if you’re looking for simplicity, cost-plus pricing might be a good bet. Below, we’ll talk about what cost pricing is, how to use it effectively, and some … [Read more...] about What Is Cost Plus Pricing? How Do You Use It In Sales?

Data takes center stage in building trust. However, stories about data loss can steal the spotlight – and be reputation killers. Safeguarding against such risks requires a proactive approach: with strong data privacy, governance, and precaution. The outcome? Sensitive customer data stays private, and customers stay satisfied. It’s important to note that data privacy is … [Read more...] about How to Lock Your Digital Door: Data Privacy Best Practices in 2024

Reporting environmental, social, and governance (ESG) disclosures is vital, but it can be a tedious process, especially as global regulations ramp up. However, ESG practitioners can tap into generative artificial intelligence (AI) to streamline this operation. You can use generative AI for ESG processes like finding relevant data, building components of various reports, and … [Read more...] about How to Use AI to Meet Your ESG Goals Faster

On the surface, sales seems like a simple concept: One person buys something from another. But in reality, it’s much more than a transaction. That’s because the journey from initial interest in a product to close can be windy and complex, often requiring a personal touch to make it complete. If you’re interested in starting a career in sales, you’re in the right place to learn … [Read more...] about What Is Sales? The Career of Champions

As we head into 2024, there’s cautious optimism about the economy, but uncertainty lingers over how consumers will behave. Although the consumer goods (CG) industry trends toward steady growth these days, it’s harder to capture, and retailers warn about potential deflation in some categories. This year, driving growth will be more critical than ever. Although 93% of companies … [Read more...] about Want Growth? Here’s What Consumer Goods Brands Need to Do Right Now