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Do you want a platform that helps nurture relationships, track fundraising activities, deliver smarter marketing campaigns, streamline event planning, and measure the impact of your programs real-time? Of course, you do! A recent nonprofit survey conducted in the UK by Charity Digital in partnership with Salesforce.org revealed that many nonprofits are not maximising their … [Read more...] about [RESEARCH REPORT] Maximise Your Impact by Discovering the Full Potential of CRM for Nonprofits

Salesforce is the beating heart of over 150,000 businesses around the world. But even Salesforce can’t cover every business need, nor does it try to. Instead, Salesforce created a comprehensive app ecosystem around its existing platform — AppExchange. In AppExchange, thousands of vendors offer tools to enrich and expand the functionality of Salesforce, … [Read more...] about 5 Salesforce AppExchange Apps Every Mobile Growth Marketer Needs

Gone are the days when people ‘joined’ a nonprofit organization in order to support it in a cause. Now, people want to access tools that will help them connect to solving the problems they care about. The experience of using these tools will be the strength and value of the modern nonprofit. It’s still important to inspire, raise awareness, and give our … [Read more...] about 3 Tips on Relationship Management for Nonprofits

Lightning Flow makes it possible to build seamless experiences for your customers and employees with as little code as possible. By applying the power of low-code, drag-and-drop functionality to customer engagement, you can automate the complex logic of your business process in Salesforce – even if you need to interact with external systems. Two builders are included in … [Read more...] about 10 Game-Changing Flow Solutions

Lightico’s First Salesforce World Tour in NYCI’m still buzzing from my first Salesforce World Tour experience. This past December, Lightico made its debut at Salesforce World Tour New York City as a Gold sponsor. It was an action-packed day chock full of inspiring speakers, exciting announcements, useful sessions, networking with some of the best minds in the … [Read more...] about A Nonstop Day in a Nonstop City