Do you want a platform that helps nurture relationships, track fundraising activities, deliver smarter marketing campaigns, streamline event planning, and measure the impact of your programs real-time? Of course, you do! A recent nonprofit survey conducted in the UK by Charity Digital in partnership with Salesforce.org revealed that many nonprofits are not maximising their investment in CRM (constituent relationship management) solutions.
Although 58% of nonprofits know a CRM platform can be used to help manage relationships, many other valuable capabilities are passing them by. For example, only 6% of nonprofits believe that CRM platforms can simplify volunteer management and just 8% are leveraging the business intelligence and reporting capabilities.
To help nonprofits maximise the potential of CRM, this blog will give you a rapid tour of one of the most capability-rich platforms on the market.
A platform for change
Salesforce for nonprofits is the one integrated platform that
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