If you’ve ever chatted with an online customer support agent or asked Siri what the official state bird of Rhode Island is, you’ve interacted with a chatbot. These handy digital assistants are great at answering simple questions and performing basic tasks, but in the era of generative artificial intelligence (AI), they can feel pretty limited. Ask Siri for a list of your most … [Read more...] about What’s the Difference Between an AI Agent and a Chatbot?
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3 Reasons Why Einstein 1 Is a Game-Changer for Small Businesses
Did you know that 65% of customers expect companies to adapt to their changing needs and preferences, but almost as many feel that companies are treating them as a number? As a small and medium business (SMB) leader with limited budgets and resources, you may feel pressure to keep up. Get to know your customers better, improve productivity, and grow your business faster. … [Read more...] about 3 Reasons Why Einstein 1 Is a Game-Changer for Small Businesses
What Fuel, Coffee, and Hot Dogs Have to Do with Generative AI
How MOL Group went digital to become their customers’ number one travel companion. With AI assistants now automating customer service, writing scripts, and balancing budgets, the business uses of generative AI seem endless. Yet, AI outcomes directly depend on having the right input data. Ideas and prompts matter more than you may think. The truth is simple: Your output will … [Read more...] about What Fuel, Coffee, and Hot Dogs Have to Do with Generative AI
What is Gross Revenue and Why Does It Matter?
Your sales team is landing new accounts and closing deals. Money is flowing in. Hooray! Things are looking good. But is that your only source of income? Gross revenue measures the total amount earned across the business, so it’s key to your company’s financial health. If you’re not quite sure what this metric means, you’re in the right place to learn. We’ll walk through what it … [Read more...] about What is Gross Revenue and Why Does It Matter?
Understanding the Importance of Data Health in Salesforce
Today on the Salesforce Admins Podcast, we talk to Mehmet Orun, GM and Data Strategist at PeerNova. Join us as we chat about why data health is easier than you think and what you can do to get started. You should subscribe for the full episode, but here are a few takeaways from our conversation with Mehmet Orun. Healthy data drives business outcomes We talk a lot about getting … [Read more...] about Understanding the Importance of Data Health in Salesforce