CodeScience’s 4th Annual State of AppExchange Partners Report provides an independent look at the Salesforce AppExchange via survey responses from leaders who are building their businesses there. In this year’s report, we examine the concept of The Great Separation and why partners in the ecosystem are experiencing unprecedented resiliency in the face of so much change.With 46% … [Read more...] about The Great Separation: How ISVs Are Leaving the Competition Behind
Why Your Salesforce Go-To-Market Strategy is Critical During the Great Separation
A global pandemic may seem like a strange time to be sharing how to build a business, given nobody knows what the near future holds. One vital lesson learned is that product officers may have precious little control over circumstances surrounding a product release. Yet another key point to consider is that sound advice for going to market in good times is also sound advice for … [Read more...] about Why Your Salesforce Go-To-Market Strategy is Critical During the Great Separation
It’s Prime Time for the AppExchange: How 100+ Partners Are Crushing It
As 2019 demonstrated, Salesforce has continued to sweep the goals it sets for itself, with 33% year-over-year growth based on FY20 Third Quarter Results. Salesforce is an economic powerhouse — the latest IDC report reveals that the Salesforce Partner Ecosystem will generate 4.2 Million jobs as well as $1.2 Trillion in new business revenues by 2025.For the … [Read more...] about It’s Prime Time for the AppExchange: How 100+ Partners Are Crushing It