Cecile Poyet

Crisis typically sparks change. And after facing a series of climate, health, and societal challenges during the past year, a stark realization has become clear. Our world has changed, and we’re not going back. In a recent webinar hosted by Salesforce.org Philanthropy Cloud titled “Set Your CSR and HR Goals for 2021— Define Your Impact Metrics,” Brian Komar, vice president of … [Read more...] about Setting Your CSR and HR Goals: Define Your Impact Metrics

By: Cécile Poyet, Director of Product Marketing for Philanthropy Cloud at Salesforce.org The COVID-19 pandemic has led to a crisis in mental health. Studies show the pandemic triggered a significant rise in symptoms of anxiety, depression, and suicidal ideation. Over 42% of respondents surveyed by the U.S. Census Bureau expressed symptoms of anxiety or depression, reflecting an … [Read more...] about How Workplace Giving Can Improve Mental Health

By: Cecile Poyet, Director Product Marketing The idea of leveraging business as a force for good is not new. In 2006, three friends left careers in business and private equity and created the B Corp movement, a new kind of business that balances purpose and profit. By the end of 2007, 82 companies had obtained their B Corp certification. In April 2010, Maryland became the first … [Read more...] about How to Lead With Purpose: 6 Ways to Get Started in 2021

While providing employees with meaningful ways to give back remains top of mind for employers, corporate social responsibility (CSR) leaders in particular have to strengthen their partnership with human resources to care for employees’ wellbeing and keep them engaged and healthy, both physically and mentally. As crises magnify existing inequalities, organizations, institutions, … [Read more...] about 10 Ways to Reimagine Your Corporate Social Responsibility Program