Diversifying your donor base has two meanings: to ensure your revenue comes from a variety of sources so that your organization can better weather economic fluctuations, and to ensure your donor base reflects the diversity of your community. By focusing on the second meaning, you get a double benefit: you access more economic opportunities while strengthening your stakeholder … [Read more...] about DEI Strategies to Diversify Your Fundraising Approach
3 Steps to Make the Right Ask to Donors at the Right Time
By: Alissa Silverman, Nonprofit Industry Advisor at Salesforce.org Ask a fundraiser to describe what December and January were like and you’ll get a word cloud of seemingly conflicting emotions: joyous, chaotic, rewarding, exhausting (seriously, I asked them). Now add an entirely new social environment, a global pandemic, and physical distancing guidelines to the list. There’s … [Read more...] about 3 Steps to Make the Right Ask to Donors at the Right Time