Small businesses tend to have a more intimate relationship with their customers than enterprise-level brands. This closeness can lead to increased customer loyalty, but it can also amp up increased customer expectations. That’s where email marketing for small business really comes into play.
According to research at Gartner, 64% of consumers and B2B buyers report feeling overwhelmed by brand communications. For small businesses, this is an opportunity to design email marketing campaigns that truly connect with customers.
Small biz, big results
You don’t need a big budget or a team of marketers to find more leads, grow your engagement, and earn more revenue. See how the right technology can pay off for your small business.
What can you do to make sure your small business email marketing is hitting the bullseye
Read the full article on Salesforce.org blog.
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