Data Cloud is a data platform that unifies all of your company’s data on to Salesforce’s Einstein 1 Platform, giving every team a 360-degree view of the customer to drive automation and analytics, personalize engagement, and power trusted AI. Data Cloud creates this holistic customer view by turning volumes of disconnected data into a single, trusted model that’s easy to access … [Read more...] about What Is Data Cloud?
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Who Is a Salesblazer?
I dropped out of college to sell cell phone accessories. Thirteen years later, I’d worked my way up to become a top seller at IBM and eventually, Grubhub. I got to where I am because I had the support of my community at every step. So many of us have similar stories. We’ve dedicated valuable time searching for answers to do our jobs and get ahead, all while feeling the pressure … [Read more...] about Who Is a Salesblazer?
Should You Design Custom Actions for Einstein Copilot? If So, Here Are 5 Tips
Your company may be exploring Einstein Copilot – Salesforce’s artificial intelligence (AI) assistant – and learning about its capabilities to improve productivity. While Copilot comes out of the box with actions that make common tasks easy, you can also design custom ones. But there are a few aspects to consider before you design custom actions. Let’s think through the … [Read more...] about Should You Design Custom Actions for Einstein Copilot? If So, Here Are 5 Tips
Shadow Accounting May Be Chipping Away at Your Team’s Performance — Here’s Why
There are many pitfalls to a sales org that deals with patched-together tech and dated processes. Information is hard to track, and there’s little transparency. For reps, this can translate into dollars and cents: a lack of commission clarity and effective tracking might mean they lose out on hard-earned money. That’s where shadow accounting (number crunching by reps) comes … [Read more...] about Shadow Accounting May Be Chipping Away at Your Team’s Performance — Here’s Why
Moving Customer Data Isn’t Cheap: How Zero Copy Can Help
Remember the last time you moved? You probably had to pack up too much stuff, transport it in a truck and unpack it in the new location – hoping it survived the trip. Imagine if your furniture and belongings could just teleport to your new place in perfect condition. It’s not possible (yet) in the physical world, but with zero copy integration, that’s how you can handle your … [Read more...] about Moving Customer Data Isn’t Cheap: How Zero Copy Can Help