Peanut butter and jelly. Fish and chips. Macaroni and cheese. Some things are just better together. The same goes for the role of sales engineer. What’s a sales engineer? It’s a mash-up of sales and tech. And when those two skill sets come together, they create a hugely valuable member of a sales team. Here, we cover what you’ll do, the skills and experience needed to be … [Read more...] about What Is a Sales Engineer, and What Do They Do?
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Why Should You Integrate Data Cloud with Your Salesforce CRM?
Today on the Salesforce Admins Podcast, we have another deep dive with Josh Birk, who talks to Shoby Abdi, Principle Architecture Evangelist at Salesforce. Join us as we chat about the Well-Architected framework, why you should start using Data Cloud, and what you need to do to get ready. You should subscribe for the full episode, but here are a few takeaways from our … [Read more...] about Why Should You Integrate Data Cloud with Your Salesforce CRM?
First-Party Data: How You Can Succeed in a Cookieless World
What you’ll learn What is first-party data and why is it so important? Build the culture and infrastructure to adapt to first-party data Find tools and tactics that work – and stop using old methods that don’t Get the most out of your first-party data Understand how first-party data impacts generative AI The era of third-party data is just about over – long live first-party … [Read more...] about First-Party Data: How You Can Succeed in a Cookieless World
What Is Sales Turnover, and How Does it Help With Smarter Inventory Management?
Imagine you’re running a small business and business is good — like, items flying off the shelves good. You want to keep hot items in stock so you don’t miss out on any sales. How can you do that without a crystal ball telling you how much new inventory to order, and when? The answer lies in a key metric that measures how often you’re selling through and restocking — or turning … [Read more...] about What Is Sales Turnover, and How Does it Help With Smarter Inventory Management?
9 Ways an AI Assistant Can Help Out at Work
Using an AI assistant is becoming the norm, especially for companies looking to stay ahead in fast-paced environments where efficiency can make or break lucrative deals. But what many leaders don’t realize is that AI copilots — think chatbots that are powered by generative AI — can take specific actions that are tailored to their business. Whether that means summarizing online … [Read more...] about 9 Ways an AI Assistant Can Help Out at Work