Global order volumes are on the decline. Shipping timelines and costs are still uncertain. And shoppers are searching for savings. What does all of this mean for your business — especially as you kick your holiday planning into high gear? Retailers can still come out on top this holiday season if they prepare with the right ecommerce strategies. Brands that thrive will be … [Read more...] about The Holidays Will Be Different This Year — Here’s How To Measure Your Ecommerce Success
Average Order Value: 10 Practical Ways to Increase Cart Size
When it comes to ecommerce, every conversion is a win — but bigger orders are always an added bonus. High average order value (AOV) is an ecommerce metric that involves more than just getting shoppers to buy from your brand. It’s all about getting them to buy more. Here’s everything you need to know about increasing average order value — and 10 practical tips to get started … [Read more...] about Average Order Value: 10 Practical Ways to Increase Cart Size
What Is Conversion Rate Optimization (CRO)? 5 Tips to Get Started
Picture this: Your ecommerce website is up and running, and traffic is flowing in. Shoppers are finding you through your social channels, search engines, and paid media campaigns. The challenge? You need to convert all those visitors into paying customers. That’s where conversion rate optimization (CRO) comes in. CRO is how you increase the percentage of users who perform a … [Read more...] about What Is Conversion Rate Optimization (CRO)? 5 Tips to Get Started
Ecommerce SEO: How to Get More Organic Traffic to Your Online Store
Imagine you’re in the market for a new washing machine. What’s one of the first things you’d do? If you’re like most global consumers, you’d start your search online. You would likely type a simple phrase (like “front-loading washer”) into a search bar — and your product hunt would begin. The search results that appear after you hit Enter are not random; they’re the outcome of … [Read more...] about Ecommerce SEO: How to Get More Organic Traffic to Your Online Store
What Is Conversational Commerce? AI Has Entered the Chat
“Hey Siri, find me the best-rated wool winter coats.” This is just one example of how conversational commerce is changing the digital shopping experience. Customers can now use chatbots, messaging apps, and even voice assistants to discover new products and make purchases online. This allows businesses to connect with shoppers in a way that feels organic and fits in with … [Read more...] about What Is Conversational Commerce? AI Has Entered the Chat