Elyse Archer

Ever watched improv comedy? If you find a comic with a sense of humor that meshes with your own, it’s hilarious. It’s also impressive — not many people can stand up in front of a crowd and riff while also being clever and funny. That’s what a job interview feels like sometimes. How do you answer challenging questions on the spot while being witty and engaging? For salespeople, … [Read more...] about Don’t Dread the “Sell Me This Pen” Interview Question — Here’s How to Nail the Answer

How long is your attention span? Studies show that adults can only focus on one screen for an average of 47 seconds. Outbound sales involves consistently reaching out to potential customers. But, in a world with constant distractions and decreasing attention spans, sellers must be highly attuned to buyers’ behaviors to compete for their focus. As you might imagine, that can be … [Read more...] about What Is Outbound Sales? Strategies and Tips

What do networking events, parties, conferences, and speed dating all have in common? They attract likeminded people looking for connection. With each conversation, an exciting and memorable interaction might evolve into a lasting relationship. In these settings, the aim isn’t to meet everyone; it’s about finding the ones whom you resonate with, where the connection feels just … [Read more...] about What Is Lead Management? Tips, Strategies, and Best Practices

We’ve all had to put up with pushy salespeople. I used to be one. Early in my career, I worked for a company that encouraged its salespeople to push for an immediate close, and it was soul-sucking. I’m grateful to have found a better way to sell — one that builds mutually beneficial long-term relationships. As a sales professional, you don’t have to coerce or pressure. Instead, … [Read more...] about 5 Sales Pitch Examples (and How to Craft Your Own)