Last week, I was honored to host a virtual roundtable for a small group of nonprofit marketing and communications executives on The Art of Storytelling & Brand Identity. Our special guest speaker was master storyteller, pianist, and composer Harold O’Neal, a fellow of the Royal Society of the Arts and creative expert on the Academy Award-winning Pixar film Soul. Harold led an exercise that challenged us to find ways to be more intentional with our storytelling. He shared some of his journey on his way to success, reminded us that everyone has a story and that the way we tell that story shapes our world.
Harold’s challenge to the group — to write a short story and assign one of five types of musical chords to each sentence — helped us explore what emotions we look to evoke when we share stories. Using his piano to underline participants’ voices as
Leave a Reply