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Who Are the Salesforce Characters? Get to Know Astro, Codey, and Friends

November 22, 2023 by osela@salesforce.com 1 Comment

It was a SaaSy timeMeet Astro: Your guide to SalesforceMeet Astro’s friends: The Salesforce charactersYou are welcome here, with all our Trailheart

I’m Domenique, sometimes better known as “Astro’s mom.” I’m the guardian of the entire lineup of Salesforce characters, and people ask me all the time how they came to be. So here’s the story!

It was a SaaSy time

Way back in 1999, Salesforce CEO Marc Benioff dreamed of a way to make software easier to purchase, simpler to use, and more democratic in general. What would companies and individuals be free to do if they weren’t always dealing with the complexity of installing, maintaining, and constantly updating their software?

The NO SOFTWARE concept and logo were created from this vision, and our original mascot, SaaSy, followed soon after. A creation of Bruce Campbell, SaaSy challenged the idea of what

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Comments

  1. INeedA Billing-Code ForTimesheetTasks says

    October 25, 2024 at 2:02 am

    Jeezus. just saw this page: https://www.salesforce.com/blog/meet-trailhead-characters-blog/

    We pay how much for your *productivity (lol) software and this is what you spend the dollars on?

    Can’t you just get timesheets to work sensibly for those of us who aren’t distracted by saturday am cartoons?

    Reply

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