Whether you’re a new entrepreneur launching your first app, a seasoned AppExchange pro with multiple solutions on the marketplace, or somewhere in between, all can relate to that the feeling of accomplishment that comes with these words: “Congratulations! Your application has passed our Security Review process.”
The culmination of months (or more) of work to make the journey from idea to app to market hinges on successfully passing Salesforce’s comprehensive security review — which doesn’t occur on the first attempt very often. That’s because trust is our number one value, and since customers use AppExchange solutions to extend the power of Salesforce, these solutions must go through the very same comprehensive security processes as our own products.
However, Aforza, a global startup based in the UK, did pass on the first try. We talked with their Chief Product Officer and Co-Founder, Nick Eales, to learn more about how the organization prepared for security review.
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