Using AppExchange Apps to Improve Your Speed-to-LeadPhoto by Saffu on Unsplash
When it comes to inbound leads and the race to win a customer, your ‘speed-to-lead’ — also known as your lead response time — is the single most important factor in winning or losing.
Yes, you need quality engagement with your prospect, and you must have a value-added product, service, and/or solution. However, those are antes into the game that is today’s modern global marketplace.
This blog post will explore how ‘speed to lead’ can be one of your company’s most impactful competitive advantages, and how AppExchange apps can help your company reach inbound leads faster.
The need for speed
It’s speed that will win your race for customers. Don’t believe us? Consider the following speed-to-lead statistics:
78% of customers buy from the company that responds to their inquiry first (Lead Connect)Leads are 9x more likely to convert when businesses follow-up within 5 minutes (Ziff Davis)Sales reps are 21x more effective when calling within five
Leave a Reply