By: Sujoy Roy, CEO, VisitDays
As this generation of students’ expectations shift, innovative teams have turned their focus to driving on-campus engagement to a whole new level. When you think of major brands that have created lifelong memories, who comes to mind? Institutions like University of Pittsburgh and Florida International University, who take inspiration from “the most magical place on earth” – Walt Disney World – bring the world’s best hospitality and experiences to each visitor. Heather Howe, Director of Visitor Engagement at Pitt, says, “Even my Mickey Mouse watch is a reminder every minute to build on Disney’s customer service foundations. That brand is the gold standard for customer service.”
Today’s best campus visits are akin to the world’s greatest hospitality experiences, and the institutions that embrace this vision are improving their enrollment yields. The combination of cutting edge technologies and world class customer service creates personal experiences
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