Retailers breathed a tempered sigh of relief as the results of the 2023 holiday shopping season rolled in. US and global online retail sales were up 1% and 3%, respectively, due in part to increased demand. So how does that impact our retail predictions for 2024?
Inflation is expected to stabilize with some categories possibly experiencing deflation, and consumer sentiment seems to be on the rise. Given that, retail execs are thinking about growth in three areas: building new revenue streams, retaining loyal shoppers, and improving profitability. Our retail predictions focus on using your data to personalize and remove friction from the shopping journey to grow both revenue and relationships.
Turn holiday shopping trends into profitable growth.
Learn how 1.5+ billion consumers are shaping retail, from holiday sprees to everyday needs.
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