There’s no doubt your business collects more data than ever – especially in the generative AI era. Pinpointing relevant insights for your end user, however, is a significant challenge many organizations face. There is a way to improve the user experience and make business insights more accessible: Transform static dashboard designs into intelligent app designs.
As an executive leader who leads design for analytics at Salesforce, I’ve learned the importance of educating our customers about design. We have powerful tools and templates to get users started, but it’s essential to apply design strategy when implementing those resources.
For example, embedding business analytics into users’ day-to-day work makes it easier for them to create and act on data-driven insights. Layering relevant information in “bite-sized” pieces is also helpful. By applying design best practices, we can humanize how we collect, prioritize, and display data.
A new approach to dashboard design
Traditional dashboards
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