Providing higher education to more than 12,000 students, the University of Colorado, Colorado Springs (UCCS), a public research university, is one of four satellite campuses in the larger University of Colorado system. In search of an effective way to send bulk and one-to-one SMS messages to prospects, inquiries, and applicants, UCCS enlisted the strategic support of Attain Partners to address their needs while simultaneously implementing Salesforce Customer 360 solutions for marketing and engagement.
The Solution for UCCS
The Attain Partners Salesforce Innovation team leveraged their expertise from 950+ Salesforce.org projects and implemented a Salesforce CRM solution for UCCS, including Marketing Cloud Account Engagement and Marketing Cloud.
“The Salesforce team had already done some great work on the ground to analyze the current state of the UCCS digital engagement tools. Our primary focus was to
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