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How One AppExchange Partner’s Diverse-Owned Business is a Continuation of His Family’s Immigrant…

April 14, 2022 by Amanda Matlock Leave a Comment

How One AppExchange Partner’s Diverse-Owned Business is a Continuation of His Family’s Immigrant StoryAustin Wang (center) is pictured with his parents, who were both born in China and immigrated to the United States. He credits their lessons in hard work as the inspiration for co-founding his business Groove.

When Austin Wang, co-founder and CTO of AppExchange partner Groove, speaks of his Chinese-born parents, he often discusses their perseverance after immigrating to the United States in the 1960s and 1970s. Wang said watching his parents rigorously provide for their family taught him the lifelong lesson of the necessity of hard work.

“My two role models are definitely my Mom and my Dad,” Wang said. “They came to America as immigrants, and they’re some of the hardest working people I’ve ever known. Just watching the sacrifices they made as I was growing up served as a model for how hard I wanted to work and push

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