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How I Learned to Drive Engagement and Deliver Value While Running a 3-Month Program 100% Online

July 27, 2020 by Emilie Jessula Leave a Comment

Kicking off Cohort 8, our first 100% online Salesforce Accelerate program

As the COVID-19 pandemic became a reality, we quickly realized that we had to pivot rapidly and deliver our Salesforce Accelerate Grow program 100% online and would not have an opportunity to gather with our participants in person for the foreseeable future. This meant redesigning the program curriculum and coming up with innovative ideas to run virtual events while figuring out how to maintain engagement and deliver value to our partners.

Salesforce Accelerate is a tailored program for ISV AppExchange partners designed to provide the insights and support companies need to strategically align with Salesforce and grow with AppExchange. Our successful formula relies on the content we deliver, individual mentorship, networking opportunities as well as in-person touchpoints and informal exchanges amongst the participants—or so we thought.

Our 18 companies recently graduated, and it was the most engaged bunch with an average

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