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How Corporate Philanthropies Pivoted with Purpose in 2020

January 5, 2021 by Devi Thomas Leave a Comment

Our CEO, Marc Benioff, said it best when he said crisis brings us to the future faster. As we continue to respond daily to the challenges brought by the COVID-19 pandemic, that statement could not be more true. In speaking to nonprofits, educational institutions, and corporations, we’ve heard that the global pandemic has fast tracked plans that were thought to take years to come to life.

It’s not just about product and service roadmaps, either. The way we work, the way we live, the way we connect, and the way we support one another has changed. As much as we’ve learned in the last year, perhaps the most important thing is that in order to reach the next normal, we have to come together as a community.

Individuals, businesses, nonprofits, schools, and philanthropies have begun collaborating in unprecedented ways to support those who need it. We’ve seen competitors collaborate, philanthropy

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