How an AV Company is Helping its Sales Team Thrive with PROLIFIQ CRUSH and Salesforce
Immedia has been adjusting to suit the needs of a transforming world. For a company that offers commercial AV services based heavily on companies being in the office, COVID-19 has required Immedia to pivot its business objectives to keep customers satisfied. In addition to those challenges, Immedia has also focused on training its dedicated — but young — sales team.
To stay one step ahead of customer needs, while also equipping salespeople with the necessary tools to thrive, Immedia turned to PROLIFIQ CRUSH, an account management app available on the AppExchange. Chris Majoros, Vice President of Client Development at Immedia, began his career in sales as a Lanier copier salesperson, where it was commonplace to buy a van, haul around copiers, and cold call businesses. In other words, he’s learned a thing or two about how to sell over his career, and
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