Blogs

In my previous post, How to Build a Target Customer Profile for Your AppExchange App, we learned to narrow our focus on a specific set of customers by grouping them by their common facts, pain points, and desired benefits.This blog post will take a look at how to create a customer value proposition for your AppExchange app.What is a customer value proposition?You can think of a … [Read more...] about How to Create a Customer Value Proposition for Your AppExchange App

Welcome to another post in the “How I Solved This” series. In this series, we do a deep dive into a specific business problem and share how one #AwesomeAdmin chose to solve it. Once you learn how they solved their specific problem, you’ll be inspired to try their solution yourself! Let’s take a look at how Gayathri Indiran was able to place custom report links with variable … [Read more...] about How I Solved This: Using Flow to Create a Custom Report Link

4 Tips to Make TrailheaDX ’21 an Out-of-This-World ExperienceTrailblazers, you won’t want to miss #TDX21! We’re bringing the community back together to learn, connect, have fun, and give back.The Salesforce ecosystem is full of Trailblazers like you who are building successful careers, companies, and communities all around the world with Salesforce. You’re innovators, pioneers, … [Read more...] about 4 Tips to Help Make TrailheaDX ’21 an Out-of-This-World Experience

Upon joining the Salesforce.org Education Cloud team as an associate product manager (APM), I’ve had the invaluable opportunity to collaborate with and learn from individuals with a history of innovation in the education sector and decades of expertise in building technologies for social good.  Our team at Education Cloud builds innovative solutions that drive success for … [Read more...] about How Students Can Help Drive Your Product Development

Photo by Ben White on UnsplashLike so many, Seth Goddard found himself out of work while COVID-19 swept across the globe. But through his experience with Zen masters, community organizing, and business development, Seth learned to approach even the most challenging situation with a beginner’s mind and an eye toward the infinite possibilities that lay ahead.In the face of … [Read more...] about Beginner’s Mind: The AppExchange App That’s Ready to Change the World