Max-Michael Mayer has a unique insight into what makes a successful business. Over the course of 20 years as a SaaS entrepreneur, the serial founder has built two businesses from scratch, leading both to great growth, and on top of this, continues to support startups by acting as an investor and advisor in the early stage.
The CEO & Founder of ISVapp, a plug-and-play solution for the AppExchange AppAnalytics API, has carved out a unique path as an entrepreneur, driven by his innate desire to conquer new challenges and improve processes, cultivating success within his team and the wider industry.
In this conversation, Max talks about how building both his businesses on the Salesforce platform helped him go to market quickly and connect with an ecosystem of founders, and shares the one piece of advice he would give to aspiring entrepreneurs.
Max-Michael Mayer, CEO & Founder of ISVappCan you tell us how ISVapp was born?
I started
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