When Mario Schraepen founded LinkedCar, a customer-first mobility platform for the automotive industry, he seemingly had everything an entrepreneur could hope for when launching a startup: an innovative product that solved for a gap in the market, an enthusiastic team behind him, and two big customers already signed up.
When the pandemic broke out just two months after starting the enterprise, these strong foundations disintegrated, leaving the founder, and a few dedicated team members, with only their resilience and unwavering belief in the product, to keep the company going.
Here, Mario shares his inspiring story of how he pursued his vision for LinkedCar, and how building on the Salesforce Platform enabled him to scale the business fast, cultivate innovation, and create a future-proof product for customers.
Mario Schraepen, CEO & Founder, LinkedCarHow was LinkedCar born?
I was driving a lease car for a period of time, and I realised that, as a driver, I didn’t know
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