The customer data platform (CDP) is one of the fastest-growing categories of business technology today. To understand why, you have to look at some of the underlying challenges across many industries related to data, AI, and personalization. Customers want an experience that’s more tailored to them. They gravitate to companies that understand who they are and what they need. … [Read more...] about A CDP Is a Powerful Tool — Here’s How To Make It Work for You
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The Future of Field Service Is All About These 4 Technologies
In some industries, people are afraid they’ll lose their jobs to technology. But when it comes to the future of field service, the opposite is true: there are too many jobs — and not enough experts to fill them. The Bureau of Labor Statistics estimates that U.S. job openings in installation, maintenance, and repair occupations will grow by about 582,100 each year between now … [Read more...] about The Future of Field Service Is All About These 4 Technologies
Manage Permissions in a Sandbox with a Screen Flow | How I Solved It
Welcome to another “How I Solved It.” In this series, we do a deep dive into a specific business problem and share how one Awesome Admin chose to solve it. Once you learn how they solved their specific problem, you’ll be inspired to try their solution yourself! Watch how Karri Webster found a way to save approximately 47 seconds each time she changes user personas in a … [Read more...] about Manage Permissions in a Sandbox with a Screen Flow | How I Solved It
What Is Outside Sales? The Ultimate Guide
Digital communications have changed sales forever. Our State of Sales report revealed that 57% of buyers now prefer to engage with companies through digital channels, and more than 90% of B2B companies have adopted a virtual or hybridized sales model, according to McKinsey. But that doesn’t mean field sales is dead. Outside sales (aka field sales, or making deals in person) is … [Read more...] about What Is Outside Sales? The Ultimate Guide
Enhancing Patient Care: 4 Strategies for Life Sciences Companies
For many people, a sudden tingling in the leg or a feeling of numbness in the arm isn’t too much cause for alarm. The tingling or the numbness goes away after a little while, and they go on with their lives. But for Brooke Eby, an abrupt limp on her way to a conference one day ultimately led to a diagnosis of amyotrophic lateral sclerosis (ALS) at the age of 33. Rather than … [Read more...] about Enhancing Patient Care: 4 Strategies for Life Sciences Companies