Choosing a pricing strategy is one of the most important decisions you can make as a business leader. Get it wrong and your sales will suffer, causing consumers to question the value of your brand. Get it right and you can increase sales, reduce costs, and improve your company’s profitability. If you’re wondering where to begin, you’re in the right place. Learn about the … [Read more...] about Don’t Mess Up Your Pricing Strategy — Here’s How to Do It Right
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The Hottest 3-Letter Acronym in Generative AI Right Now Is Not LLM
In 2023, Canada-based Algo Communications found itself facing a challenge. The company was poised for rapid growth, but it couldn’t train customer service representatives (CSRs) quickly enough to keep up with its expansion. To tackle this challenge, the company turned to a novel solution: generative AI. Algo adopted a large language model (LLM) to help onboard new CSRs faster. … [Read more...] about The Hottest 3-Letter Acronym in Generative AI Right Now Is Not LLM
What Is a Serviceblazer? Here’s What Community Members Told Us
When you’re a Serviceblazer, staying ahead of the curve isn’t just an advantage — it’s an absolute necessity. You understand the pivotal role technology plays in shaping the future of customer service. And you love building community with others who know what it’s like to walk in your shoes. If you’re looking for new ways to connect with your peers, the Salesforce … [Read more...] about What Is a Serviceblazer? Here’s What Community Members Told Us
Build an Online Portfolio to Demonstrate Your Salesforce Skills
When a job opportunity knocks, it can be difficult to prove you’re the one to hire. Instead of trying to get a promotion or new job by saying you’re qualified, why not demonstrate your skills? In the spirit of “show, don’t tell,” keep on reading to learn how and why you could benefit from building an online portfolio of Salesforce skills on the Salesforce platform. Build your … [Read more...] about Build an Online Portfolio to Demonstrate Your Salesforce Skills
Boost Ad Sales With Centralized Data Management and AI
Media ad sales have evolved considerably in recent decades, and more changes are happening every day. Gone are the days when you would sell time slots during primetime TV or a half-page ad in a newspaper or magazine and call it a day. New types of ads are now available. This includes highly targeted digital ads, sponsored products on ecommerce sites, and new out-of-the-home … [Read more...] about Boost Ad Sales With Centralized Data Management and AI