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Young adults from workforce development organizations like Year Up and COOP meet Salesforce employees during a networking event held at the Salesforce Tower in San Francisco. At Salesforce, we know that talent is everywhere, but opportunity is not. That’s why our Future Ready grant strategy is focused on supporting education and workforce development initiatives that … [Read more...] about Closing the Opportunity Gap Requires Addressing the Social Capital Gap

By: R. Paul Herman, CEO, HIP Investor How can you invest your time and money to better our world – while improving your future? Here are 8 strategies for 2020 and beyond that make a positive impact on people, planet, and trust. We call it being “HIP” or pursuing “human impact + profit, and those who invest in sustainability of the planet and social … [Read more...] about 8 New Year’s Resolutions for Investing in a Better World

In Winter ‘20, the new Salesforce mobile app went GA and was the most significant mobile upgrade since the original launch of Salesforce1! In the Spring ’20 release, all users — including both Salesforce Classic and Lightning Experience users — will be automatically upgraded to the new Salesforce mobile app experience. This automatic upgrade is a great … [Read more...] about Get Ready for the New Salesforce Mobile App Spring ‘20 Auto Upgrade

Have you explored the benefits of Second Generation Packaging for your apps yet? In this blog post, we’ll cover benefits, advantages, and how to think about choosing between first generation and second generation.To start, let’s define what a package means. A package is where an app is developed, managed, and distributed with Salesforce. You can think of it as a … [Read more...] about Take Advantage of Salesforce Second Generation Packaging

If you’ve used Pardot, you may have noticed that it’s pretty great for gathering data. You can track how your emails are performing, get to know your prospects better via forms and landing pages, and even understand their overall interest and preferences by listening to cues on your Engagement Studio programs. Now that you have all of this great information, what do … [Read more...] about 3 Ways to Use Your Pardot Data to Drive Engagement