justinlafferty

Maybe you’re feeling a little stuck, seeing metrics fall flat, no matter what you’ve tried. Or you’re looking for a bit of inspiration for creating content that will dazzle your audience. We’ve all been there. When I’m in a rut, I just need a spark (and maybe another iced coffee) to get going again. Marketing quotes, from experts of all stripes, can help you push forward. … [Read more...] about 40 Marketing Quotes To Inspire You and Your Team

Recognizing your agents’ contributions during National Customer Service Week (celebrated annually the first full week of October) is an opportunity to say thank you and continue to foster a positive, high-performing work environment. But why limit the celebration to just one week? Your agents work hard all year! Here are six Customer Service Week ideas to show your appreciation … [Read more...] about 6 Easy Ways to Celebrate Customer Service Week All Year Long

The future of customer service starts with learning what your customers expect today — a personalized and connected experience.  The catch? You need to focus on productivity and cost savings without compromising on quality.  The right technology can help. As we look ahead to the future of customer service, generative AI will play an essential role in finding cost-effective ways … [Read more...] about 3 Trends That Will Shape Customer Service in 2024 and Beyond

Let’s face it: If you’re not offering personalized experiences, you’re probably losing valuable customers. However, even with countless resources available to improve personalization, marketers still face many hurdles when executing their strategy. If you’re just starting this journey (or tired of hitting roadblocks), we’ve outlined some personalization challenges to watch out … [Read more...] about Frustrated by Personalization Challenges? 4 Ways to Improve Your Customer Journey

The magic of Dreamforce is back, and it’s been truly wonderful to come together as a community and share the excitement of new marketing innovations to come — especially in AI.  We recently found that 71% of marketers believe generative AI will allow them to focus on more strategic work. At Dreamforce, I announced the newest Marketing Cloud releases that will help you not only … [Read more...] about 3 New Ways Marketing Cloud Helps You Succeed With AI