Cost of correction is a metric that should be top-of-mind for all ecommerce leaders. It answers, “If I make this change and get it wrong, how much will it cost my business?”Business risk + effort risk = cost of correctionCost of correction can be broken down into business risk and effort risk.Business risk is the potential impact on the business. For example, a … [Read more...] about How to Reduce the Cost of Correction of Ecommerce Initiatives