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Ari Bendersky

What is Generative CRM — And What Will It Mean For Your Business?

July 24, 2024 by Ari Bendersky Leave a Comment

Imagine you’re a sales rep today and you’ve just been assigned a new account. How many hours would it take you to find a company overview, catch up on the latest company news, find the right contacts, and draft an intro email? Now imagine your customer relationship management (CRM) platform doing all this in seconds, so you can fine-tune that email and send it sooner. This is … [Read more...] about What is Generative CRM — And What Will It Mean For Your Business?

How AI Grounding Reduces Generative Hallucinations and Ensures Better Outputs

June 27, 2024 by Ari Bendersky Leave a Comment

If generative AI is so intelligent, why are off-the-shelf LLMs so bad at writing a personalized email or answering a customer service question? The simple answer: There’s a lot that AI models simply don’t know. Although LLMs are trained on billions of data points, the information they don’t have tends to be precisely what you would need to generate a meaningful email or … [Read more...] about How AI Grounding Reduces Generative Hallucinations and Ensures Better Outputs

3 Reasons a Pre-Trained LLM is an Easier Path for your Business

May 2, 2024 by Ari Bendersky Leave a Comment

Your company may be using generative AI to analyze vast datasets, shape business strategies, streamline interactions, and provide personalized responses to customers. So you may be at the point where you’re asking a critical question about your tech stack: “Should we train our own large language model (LLM) or license a pre-trained LLM?” It’s an important question and, for the … [Read more...] about 3 Reasons a Pre-Trained LLM is an Easier Path for your Business

The Hottest 3-Letter Acronym in Generative AI Right Now Is Not LLM

March 19, 2024 by Ari Bendersky Leave a Comment

In 2023, Canada-based Algo Communications found itself facing a challenge. The company was poised for rapid growth, but it couldn’t train customer service representatives (CSRs) quickly enough to keep up with its expansion. To tackle this challenge, the company turned to a novel solution: generative AI. Algo adopted a large language model (LLM) to help onboard new CSRs faster. … [Read more...] about The Hottest 3-Letter Acronym in Generative AI Right Now Is Not LLM

What is an AI Copilot?

February 26, 2024 by Ari Bendersky Leave a Comment

When you think of a copilot, the first thing that comes to mind is probably an airplane. Until now, a copilot has been that person sitting in the second chair in the cockpit, helping the captain on your flight. But sometime last year, the term “copilot” started to trend in a big way in the artificial intelligence (AI) space. Take all of the generative AI technology you’ve come … [Read more...] about What is an AI Copilot?

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  • Prompt Like a Pro: AI Prompt Writing for Salesforce Admins
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  • The Dreamforce 2025 Admin Track Call for Participation Is Open!

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