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An Invite-First Culture: Reopening for CEOs

June 1, 2020 by Amanda L. Nelson Leave a Comment

As organizations around the world are working to reopen their locations, many are looking to understand the new processes and procedures to make that possible. Keith Metcalfe, CEO of Traction Guest, has insights on how to do that successfully. That’s because Traction Guest has been prepared for this moment since their inception. Extending Work.com, and built on the Salesforce platform, their purpose is to safely and securely get people in and out of a location.

According to Keith, one of the biggest challenges today is the need to be prepared for reopening. To do this, he’s recommending an invite-first culture. This approach sets expectations for the visitor before they arrive, and prepares the location for their visit.

Let’s learn more about this strategy and the technology behind it in this interview with this CEO.

Keith Metcalfe, CEO of Traction GuestTell us about the invite-first culture and how this resolves the challenges around reopening safely.

Keith Metcalfe: In

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