If you talk to most account reps, sales managers, or even casual observers they dread the weekly pipeline review meeting. The meetings can be cumbersome, and typically involve just making sure data is up to date in the system.
As established businesses strive for improvement, or small companies hit the point that deals can no longer be tracked by the head of the VP of Sales, pipeline reviews become both critical and necessary to identifying areas of risk, focusing on the right deals, and creating meaningful financial forecasts and projections.
So how can we make them better? Here are six ideas anyone at any sized company can consider implementing to make each meeting more impactful and more efficient.
1. Focus on the Goal of the Pipeline Review Meeting
One of the reasons pipeline review meetings can be lengthy and difficult is that they are trying to be all things to all people. Coaching a sales rep
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