As the school year kicks off and college applications open up, we’re on the cusp of another reading season in admissions. As a former admissions counselor, I was always very excited to read the students’ stories and why they wanted to attend my institution. I also loved witnessing their joy when they were accepted.
I was not, however, eager to open the student information system (SIS), document imaging system, CRM, and event management system needed to review each application. Clicking on each document one by one was tedious. And, if the Wi-Fi was slow in my hotel during the travel season, I knew I had a long weekend of work ahead of me.
It’s because of these pain points that some institutions have moved to reading in a single system, often a CRM, instead of using the more traditional SIS or document imaging system. For example, Maranatha Baptist University,
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