This past year, drastic changes to the education and workforce landscape have created more demand for upskilling and enabled a wider reach for executive education. Most programs are now focused on establishing relevant starting points for professional learners, gaining new operational efficiencies, and delivering exceptional experiences so that learners continually return. New innovations have positively impacted executive education initiatives, creating opportunities for sustainable growth and real impact.
In conversations with executive education leaders and expert organizations, such as UNICON: Global Consortium of University Based Executive Education, we’ve seen a few key strategies emerge as institutions innovate to support professional learners, and grow their program impact and revenue.
Institutions are focused on improving the reach, scalability, and deliverability of programs in new and different ways, which is both process and technology enabled.
1. Adopt a CRM Strategy
The pandemic created pressures for executive education programs to evolve.
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