Corporate philanthropy has been active for many years, with some companies embracing it more seriously than others. Over the last few years, the corporate sector has seen a groundswell of demand from employees and customers for companies to set a corporate ethos and live up to its values. We didn’t know whether this feeling was shared among business leadership until last year.
In the summer of 2019, the Business Roundtable (BRT), an association of CEOs working to promote a thriving U.S. economy and expanded opportunity for all Americans through sound public policy, asserted that the purpose of a corporation is to “promote an economy that serves all Americans.” This is a startling departure from the typical purpose, which had been to generate profits and return value to shareholders. And now, in the summer of 2020, we have a glaring spotlight on peoples’ needs — and the business world’s reaction
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