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Winning with Loss Leaders: Turn Small losses into Big Gains

July 17, 2024 by Naveen Gabrani Leave a Comment

Looking for your next best business strategy? Consider embracing a loss. Believe it or not, stepping into the red with a product can pull your profits into the green. This counterintuitive tactic — loss leader pricing — might be the move your business needs to expand your customer base and build lasting loyalty.

What you’ll learn: What is loss leader pricing? Benefits and pitfalls of using loss leaders Determining if loss leader pricing is right for your business How to implement a loss leader strategy Leveraging technology for loss leader pricing Unify sales, finance, and legal on the #1 AI CRM

When sales, finance, and legal are disconnected, the customer feels the pain. Learn how Revenue Cloud can help.

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