Watch any movie centered on sales professionals, and you’re likely to notice a recurring theme: competition. The sales reps in these films will stop at nothing to become the lone name atop a literal or figurative sales leaderboard – usually resorting to extreme tactics in order to be the best.
Of course, the degree of cutthroat competition in these films is sensationalized to give their stories higher stakes – like in the ‘90s classic “Glengarry Glen Ross,” which features a real estate firm where only the top deal-closers of the month will keep their jobs. But this overly dramatized theme is rooted in a real-world truth: A sales leaderboard is an incredibly effective motivator.
You’ll learn why in this blog post, as we explore the underlying psychology of sales motivation that makes the sales leaderboard a successful sales management tactic.
What you’ll learn: What is a sales leaderboard? Why
Read the full article on Salesforce.org blog.
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