Data and intuition walk into a bar. Data orders a gin martini — strong, reliable, and no-nonsense. Intuition, on the other hand, asks for something off the menu.
Data knows what it wants and orders based on experience, evidence, and time-honored tradition. Intuition isn’t interested in those things. It wants to push the envelope, get creative, and try something new.
Your team might be filled with intuitive sellers. But to hit your sales goals, there’s nothing stronger than data. That’s why sales analysis is so important. When you pair your instincts with real data, your reps can make evidence-based decisions and steer clear of guesswork.
Research from McKinsey shows that companies using data analytics to drive their sales processes have seen lead conversion rates soar up to 30%. We’ll break down how you can achieve the same success.
What you’ll learn: What is sales analysis? The benefits of sales
Read the full article on Salesforce.org blog.
Leave a Reply