Sellers love the close. But focusing solely on the close is like a marathon runner trying to take a shortcut — you might get ahead, but you’ll be kicked out of the race. The best sellers, like the best runners, log the steps and embrace the journey to success. That’s where a healthy pipeline comes in. It gives you the structure and guidance to build strong relationships and secure consistent deal wins.
That may seem like quite a hurdle, but we’ll show you how to build a healthy sales pipeline, step by step.
Table of Contents What is a sales pipeline? Why is a sales pipeline important? How do sales pipelines work? What are the stages of a sales pipeline? How do you build a healthy sales pipeline? What tools do you need to build and maintain a pipeline? How do you evaluate and improve your sales pipeline?
Read the full article on Salesforce.org blog.
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