What is the most important action you can take to successfully implement generative AI? If you said ‘managing data,’ give yourself a pat on the back.
New research highlights this reality: a company’s AI strategy is only as strong as its data strategy; 87% of analytics and IT leaders say that enormous (and enormously fast) advancements in AI make data management a higher priority.
But only 57% of data and analytics leaders are 100% confident in the quality, accuracy and completeness of their data, with line-of-business departments even less confident.
The data difference
Generative AI promises to significantly reshape how you manage your customer relationships, but it requires data that is accurate, updated, accessible, and complete.
This is called data-centric AI, and is predicated on the notion that AI systems are developed using only quality data. It also requires companies to have a connected,
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