Digital merchandisers are the MVP of ecommerce, highlighting trends and gently nudging customers toward products they’ll love. During peak shopping season, they’re even more valuable. Need a gift for the in-laws and not sure where to start? Merchandisers offer guidance in the form of product categories, groupings, and promotions, tailored specifically for the perplexed gift-giver.
Now, retail automation and AI can make merchandisers smarter, faster, and more productive — which means increased sales and customer satisfaction. The right AI-based tools can help them personalize experiences at scale, automate repetitive tasks, and boost loyalty. Here’s how.
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