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How to Perform a SWOT Analysis for Your Small Business

July 11, 2024 by Caylin White Leave a Comment

SWOT (not to be confused with SWAT) can be a game changer for any team, business, or organization that wants to be successful. Oh, you say you want that too? Well then, you just may need a SWOT analysis.

A SWOT analysis for a small or medium-sized business (SMB) is a powerful but simple process. It gives businesses a clear view of their current position and helps them understand how to be more successful. We’ll cover what it is, the benefits, and how you can get started with your small business, today.

Here’s your guide to SWOT:  What is a SWOT analysis? Why is a SWOT analysis important? Four key elements of SWOT analysis for small business How to conduct a SWOT analysis for small business SWOT analysis example: a small business case study What’s next for small businesses? What is a SWOT analysis?

The term ‘SWOT’

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