Sales development reps – or SDRs – play a pivotal role in modern sales organizations. SDRs are often the first line of qualification and a major source of lead generation. That’s why compensating them well is so important: The right commission structure can motivate your SDRs to jump out of bed in the morning and take action – while the wrong one can make you fall short of your revenue and pipeline goals.
In this article, we show you how to build your first SDR commission plan and share a few examples of effective compensation plans.
What you’ll learn: What’s the best structure for an SDR commission plan? How to build an SDR commission plan Examples of SDR commission plans Motivate your reps with transparent incentive pay
Discover the power of automating commissions with Salesforce Spiff, and easily create incentive programs that scale.
Read the full article on Salesforce.org blog.
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